Shednotes 13: A Filofacts on LONDON SHOPPING

The Shed sometimes thinks it is producing a Mainly For Men magazine but its committee includes both female and just-gay-enough advisers, who recommended the following list, edited down from an astonishingly knowledgeable guide to the 50 Best Boutiques In London by Clare Coulson in the Sunday Teleg’s Stella magazine, September 2014. Full original at
This will eventually become an entry in The Shed’s essential Filofacts collection, being gradually assembled at
see also, in Telegraph archive, the 50 Best Boutiques Outside London …

* Anna
Anna Park’s boutiques are dotted around the chicest enclaves of East Anglia – the Primrose Hill store was her first in London and is typical of her passion for colour and print.. 126 Regent’s Park Road, NW1 (020 7483 0411; )
* Cristobal
Church Street is teeming with wonderful antiques dealers but the jewel in the crown is this costume-jewellery specialist. 26 Church Street, NW8 (020 7724 7230; )
* Diverse
This enduring Islington boutique has everything a modern chic wardrobe needs. 294 Upper Street, N1 (020 7359 8877; )
* Hub
This popular boutique has built a loyal following for its laid-back offering of off-duty staples. 49 Stoke Newington Church Street N16 (020 7254 4494; )
* Lark London
Founded by the former model and merchandiser Phoebe Pring. 52 Chamberlayne Road, NW10 (020 8969 0232; )
* 11 Boundary
A breezy Shoreditch boutique selling contemporary labels. 11 Boundary Street, E2 (020 7033 0330; )
* 69b
If there’s pressing evidence that sustainable fashion has come of age then it’s surely this hip Hackney boutique. 69b Broadway Market, E8 (020 7249 9655; )
* Celestine Eleven
This Shoreditch concept store is an inspiring space to shop for young designers. 4 Holywell Lane, EC2 (020 7729 2987; )
* EC One
When it opened in Clerkenwell in 1997 EC One was one of the few places to find fine and costume jewellery in a cool contemporary setting. Now with a sister store in Notting Hill, this is the place to come for new names and established jewellers, plus EC One’s in-house goldsmiths. 41 Exmouth Market, EC1 (020 7713 6185;
* House of Hackney
Its bold homeware collection is equalled by a vibrant fashion line. 131 Shoreditch High Street, London, E1 (020 7739 3901; )
It doesn’t get much more cutting edge or cool than this influential, by-appointment east London store. 18 Shacklewell Lane, E8 (020 3174 0727; )
* Start London
Run by the larger-than-life Brix Smith Start (the sometime Gok Wan sidekick), this is arguably east London’s best-known luxury fashion destination … with two men’s stores on the same street. 42-44 Rivington Street EC2 (020 7729 3334; )
* The Goodhood Store
It’s just moved from one hipster destination, Hoxton, to another, bigger one in Shoreditch, but still sells everything from hand-crafted skateboards to beautiful geometric rugs handwoven by North American Indians. 151 Curtain Road, EC2 (020 7729 3600; )
* The Mercantile London
This spacious Shoreditch store echoes the area’s enduring vintage spirit and sings to the East End’s laid-back attitude. 17 Lamb Street, E1 (020 7377 8926; )
The east London store of the British brand sells its understated, utility-with-a-twist women’s and menswear and accessories. Another store is in Soho. 23 Hanbury Street, E1 (020 3432 3010; )
* A La Mode
Josephine Turner has been casting her exacting eye over the international collections for the past three decades and now, in her chic store just off Sloane Square, showcases elegant and sophisticated pieces. 10 Symons Street, SW3 (020 7730 7180; )
* Aimé
The sisters Val and Vanda Heng Vong opened Aimé in 1999 when they couldn’t source their favourite French labels in London. Its children’s store is next door and there’s another branch in Shoreditch. 32 Ledbury Road, W11 (020 7221 7070; )
* Anya Hindmarch Bespoke
Wonderfully retro space is kitted out with vintage shop-fittings and display cases and also houses the bespoke workshop where you can see craftsmen working on monograms before your eyes. 15-17 Pont Street, SW1 (020 7838 9177; )
* Austique
If the fashionable Chelsea girls who saunter around this end of the King’s Road have a go-to boutique, this is it. Its other branch is in Notting Hill. 330 King’s Road, SW3 (020 7376 4555; )
* Blackout II
This vintage store is slightly away from the well-trodden areas of Covent Garden and, as such, is a bit of a hidden gem. 51 Endell Street, WC2 (020 7240 5006; )
* Browns
This legendary store is famed for its immaculate collection of international labels. 24-27 South Molton Street, W1 (020 7514 0016; )
* Céline
A startlingly modern yet surprisingly warm and textural temple to Phoebe Philo’s much-lusted-after collections. 103 Mount Street, W1 (020 7491 8200; )
* Couverture & the Garbstore
Here, there’s a strong leaning towards Scandi designers and a clutch of cultish New York labels. 188 Kensington Park Road, W11 (020 7229 2178; )
* The Cross
From the moment Sam Robinson opened her colourful, breezy and bohemian boutique in 1996 it has been one of the city’s most famous destination stores, with … bohemian home accessories too. 141 Portland Road, W11 (020 7727 6760; )
* Darkroom
This Bloomsbury concept store’s speciality is one-off and hard-to-source accessories from emerging designers and artisans. 52 Lamb’s Conduit Street, WC1 (020 7831 7244; )
* Donna Ida
A denim specialist since 2005. There are also branches in Guildford and Belgravia. 106 Draycott Avenue, SW3 (020 7225 3816; )
* Dover Street Market
Inspiring, innovative and quite possibly the most influential store in the world, this Mayfair mecca is crammed with the most desirable labels … and has the wonderful Rose Bakery on the top floor. 17-18 Dover Street, W1 (020 7518 0680; )
* Duke St Emporium
This Mayfair newcomer is a sister store to The Shop at Bluebird and has a similar style but with more of a focus on smaller labels. There’s menswear too. 55 Duke Street, W1 (020 7042 2770; )
* Feathers
Originally set up in Kensington High Street in 1969 … Feathers has decamped to Knightsbridge and is run by the second generation – Peter and Suzanne Burstein. 42 Hans Crescent, SW1 (020 7589 5802; )
* Feather & Stitch
This stylish Richmond store is owned by Fiona Sanderson, a former buyer for a certain large high-street retailer. 16 King Street, TW9 (020 8332 2717; )
* Fleur B
The former fashion buyer Fleur Bird opened her first boutique in 2008 with her eponymous label, plus other equally stylish ones. There’s an additional store in Duke Street. 8 Elystan Street, SW3 (020 7225 3050; )
* Folk
J Crew, Pentreath & Hall and Darkroom are all neighbours to Folk, a specialist in understated, cool collections in offbeat colours. 53 Lamb’s Conduit Street, WC1 (020 8616 4191; )
* Heidi Klein
Fabulous selection of swimwear, cover-ups and accessories as well as treatment rooms offering spray tans and other pre-vacation prep. 174 Westbourne Grove, W11 (020 7243 5665; )
* J Crew
It may be a chain, but J Crew’s Brompton Cross outpost feels far more like a boutique. 171-175 Draycott Avenue, SW3 (020 7591 1350; )
* Joseph
Its own label is enjoying an amazing renaissance, but this flagship boutique has always been a destination for an impressive pick of international labels. 315 Brompton Road, SW3 (020 7225 3335; )
* Kabiri
With an additional outpost in Chelsea … one of London’s most diverse jewellery destinations. 37 Marylebone High Street, W1 (020 7317 2150; )
* KJ’s Laundry
Low-key but luxe separates. 74 Marylebone Lane, W1 (020 7486 7855; )
* Lock & Co
On the ground floor there are elegant men’s hats … while upstairs Sylvia Fletcher presides over the millinery atelier where the Duchess of Cambridge has often sourced her chic toppers. 6 St James’s Street, SW1 (020 7930 8874; )
* Margaret Howell
Flagship store not only houses Howell’s hugely desirable collections but also serves as a gallery space for a hand-picked selection of Ercol furniture, accessories including Anglepoise lamps, and books. 34 Wigmore Street, W1 (020 7009 9009; )
* Merchant Archive
Sophie Merchant’s starting point when she opened her boutique in 2007 was her own vintage collection. Her business then expanded to include precious pieces from the past alongside contemporary labels and home. 19 Kensington Park Road, W11 (0207 229 9006; )
* Mouki Mou
In fashion circles Maria Lemos is well known as the director of the influential showroom RainbowWave. Last year Lemos opened her concept store in the achingly fashionable Chiltern Street. 29 Chiltern Street, W1 (020 7224 4010; )
* Other/Shop
Founded by the directors of the now-closed b store, this unisex Soho concept shop has built up a loyal following for its clutch of cool labels. 21 Kingly Street, W1 (020 7734 6846; )
* Oxygen Boutique
This mother-and-daughter-run shop stocks some of the most coveted contemporary labels from New York and beyond. 51 Eastcastle Street, W1 (020 7636 6001; )
* Rellik
Legendary vintage store is not only a hunting-ground for A-listers from Kate Moss to Lady Gaga, it’s also a brilliant mash-up of the seriously. 8 Golborne Road, W10 (020 8962 0089; )
* The Shop at Bluebird
Owned and curated by Jigsaw’s Belle Robinson, this huge, airy store cherry-picks from international collections and up-and-coming labels and has a wonderfully eclectic collection of accessories. 350 King’s Road, SW3 (020 7351 3873; )
* Sixty 6
Beautifully edited by its owner Jane Collins. 17 Bulstrode Street, W1 (020 7935 3705)
* Trilogy
If there’s a pair of jeans that’s perfectly cut for you, the team at Trilogy will be sure to find it. As well as denim, there are all the things you may want to pair with it. 31 Duke of York Square, SW3 (020 7730 6515; )
* Wolf & Badger
A super-modern fashion destination focused on emerging talents and cutting-edge labels. 46 Ledbury Road, W11 ( )
* Iris
Annie Pollet and Sarah Claassen launched their first store in 2004 in Queen’s Park and now have four. There are gifts and cute childrenswear too. 97 Northcote Road, SW11 (020 7924 1836; )
* Matches Wimbledon
The phenomenal success of this chain of boutiques lies in its fresh, contemporary edit of desirable labels. 36 High Street, Wimbledon Village, SW19 (020 8947 9777;


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